Women redefining real estate leadership in the Philippines

“Although we see many women in real estate—mostly in sales, marketing, and consultancy—only a few reach the highest levels of management. While leadership traits like merit, performance, logic, and strategic thinking are common to both men and women, I believe women often bring a more inclusive and caring leadership style. Women leaders tend to be more attuned to their team’s well-being. During the pandemic, for instance, many women leaders didn’t hesitate to check in on their teams with personal messages—something that may feel awkward for some male counterparts. For us, being firm yet empathetic comes naturally; it’s not always the same for the other sex.

When it comes to innovation, women often seek work-life balance—not just out of preference, but necessity. Society tends to frown upon women who prioritize career over family, and so we learn to balance both. I believe that regardless of gender, some things—like family and personal time—are non-negotiable. That’s why innovation is key. The more streamlined and sustainable our sales, operations, and finance systems are, the more time we have for what matters most. At Lobien Realty Group, we invest in systems that make our operations more efficient and robust, so we can also make space for our personal lives.

I also see my professional career as a contribution to nation-building. That’s why I’ve accepted leadership and mentoring roles—like heading the Women in Business Committee of the European Chamber of Commerce, participating in mentorship programs, and being part of the Women Business Council. These are my ways of giving back and helping build stronger communities.

I want the younger generation to know that nothing is impossible with the right attitude, resilience, and the joy of laboring toward your dreams—even if that means rolling up your sleeves for the most menial tasks. I hope Lobien Realty Group, a company built by like-minded professionals, stands as a platform and example of what’s possible through hard work and strong client relationships. It brings me joy when young people approach me with kind words about our work—I truly hope I’ve inspired them to be better and aim higher, especially in an industry as dynamic and full of opportunity as real estate.”

Read full article here: https://propertyreport.ph/news-and-events/2025/03/28/39322/women-redefining-real-estate-leadership-in-the-philippine/